Coaching
Invest in your Growth Through Coaching
You don't have to navigate your next chapter alone.
2027 program applications open October 14, 2026!
The AWAF Coaching Program connects you with a professional coach who will help you gain clarity, strengthen your confidence, and take intentional steps toward your personal and professional goals.
Through coaching, you will:
- Clarify your values, strengths, priorities, and potential blind spots
- Set meaningful, realistic goals and create actionable strategies to achieve them|Strengthen your personal and professional brand
- Obtain leadership coaching and insight to build greater self-awareness and confidence
- Navigate career decisions, workplace challenges, and leadership opportunities
- Put new insights into practice through real-time, real-life application
- Gain accountability and support as you move from intention to action
Whether you are preparing for your next career move, growing as a leader, or seeking greater clarity and fulfillment, professional coaching can help you move forward with intention and purpose.
Program Eligibility
- Women in automotive, mobility or manufacturing industries
- Early, mid and late career women are welcome to apply
- You must be an AWAF Member to participate Join Now!
How Our Program Works
- Submit your application by Nov 20, 2026
- Participants will be thoughtfully matched with a coach by Dec 11, 2026
- The program includes six 1-hour individual coaching sessions held January thru May 2027
- Participation fee $350 (qualifies as tax-deductible donation)
- All program proceeds support AWAF programming and scholarships
- You and your coach will agree on the schedule, format, and location of your sessions
- Coaches and participants are required to complete a program evaluation following the final session
Ready to take the Next Step
Make an intentional investment in yourself, your leadership, and your future! Applications open October 14, 2026.
want to learn more?
Attend our free Coaching for Your Career webinar on October 14th. Register here.
Coaching Testimonials
The coaching program through AWAF provided me a great catalyst for moving my career in the right direction. Through the sessions, I was able to look introspectively and analyze behaviors that may be holding me back in a work environment. The process gave me a new perspective and allowed me to learn through on-the-job practice of ideas we discussed in our sessions. The guidance and independent viewpoint of my coach was very helpful.
- Taylor Lee, Business Analyst, Ricardo Inc.
I volunteer as an AWAF coach because I know the difference it makes to have someone fully invested in your growth. Having spent decades in fields where women were often underrepresented, I understand the challenges of being one of the few, or the only, woman in the room. Coaching allows me to help women recognize their strengths, trust their judgment, navigate challenges, and pursue new opportunities. It is my way of opening doors and helping women hold them open for those who follow.
-Maureen Rudell, Director, Program Integration, KAVEO Leadership
AWAF Is A 501(C)3 Organization
